Implicit bias (also known as “implicit social cognition”) are the underlying attitudes, mental associations, beliefs, and feelings we carry unconsciously which affect our behaviors, preferences, decisions, trust, judgment, perspectives, etc. of people and the world around us. It is our tendency to favor a certain type of norm, status quo, construct , in-group, or so on based on reinforcement from our personal collective experience with media, family, social circles, memories, teachings, and so on.